Consumer Electronics Goes Overseas

The General Administration of Market Supervision launched the "strictest" regulation of rechargeable treasure, Romance, Anchor Innovation, millet cumulative recall of more than 1.35 million pieces of problematic products, refunds of more than 100 million yuan, the synchronization of the suspension of 9,000 3C certificates, off the shelves of 80,000 e-commerce links. The article analyzes the supply chain crisis of ROMANS and the cross-border compliance problem of Anker Innovation, exposes the "four-stream test" of consumer electronics going overseas, and puts forward the triple breakthrough path of "quality control + compliance + supply chain" in combination with experts' suggestions, which helps to understand the new ecology of industry regulation.